Baby boomers account for roughly one in every four consumers and possess much of America’s personal wealth and spending power. Appealing to this generation of shoppers takes some finesse. Here are five strategies to help make your stores boomer-friendly.
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As the holiday gift-buying season begins, successful retailers are launching festive shopping experiences for their customers that are fast, easy and unusual.
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For entrepreneurs learning the ins and outs of selling is a major, but manageable, challenge. To start boosting your sales skills, consider these 10 tips.
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You might not think you could derive management lessons from a cooking show, but I was recently struck by the motivating power of celebrity chef Gordon Ramsay on the season premiere of Fox's MasterChef.
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Tips on how to generate customer interest from Cyriac Roeding, co-founder of Shopkick, and Scott Gerber, founder of the Young Entrepreneur Council.
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If you want to build a strong business, you're eventually going to have to hand over the sales reins to a sales team. Here's how to do it right.
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